Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected
Google won't be forced to spin off its ad exchange or publisher ad server, but industry leaders are split on whether the court’s behavioral remedies will actually restore competition.
View ArticleWeek of Aug 24 Morning News Ratings: Positive Momentum Recorded by All...
Today remained in first place in the demo, finishing above the 600,000 viewership mark.
View ArticlePasta Powerhouse Barilla Helps Itself to Posh Mac and Cheese Upstart Goodles
The $5.6 billion multinational said it was "impressed by the strength" of the six-year-old brand.
View ArticleThe Trade Desk Sheds 15% of Staff on Heels of Lackluster Q2 Showing
The Trade Desk is cutting 15% of its global workforce, about 585 roles, CEO Jeff Green frames the layoffs as a move to sharpen focus and agility amid slowing growth.
View ArticleADWEEK TV Advantage: Buyers Detail Involved Super Bowl Negotiations and a...
Media buyers share their candid takes on this year's upfront and Disney's Super Bowl deals.
View ArticleAds of the Week: 12 Campaigns That Caught Our Eye, From Hershey’s to...
Hershey's, Cheez-It, Allstate, BMW, Amazon, and more are behind the week’s most notable ads.
View ArticleADWEEK Agencies Advantage: Turnaround Signs at WPP and S4 Could Tip the...
Publicis still commands the top spot, but WPP and S4 are upping the competition
View ArticleRetail Roundup: Amazon’s $20 Billion Lawsuit, and Commerce Media’s...
Plus, DoorDash’s measurement certification and Ace’s new feature.
View ArticleWeek of Aug 24 Cable News Ratings: MS NOW Posts Gains
Fox News led all the news networks.
View Article8 Marketer Moves to Know This Week: Stellantis, KFC, Cleveland Clinic, and More
Marketing leadership hires and exits from the last seven days.
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